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BScManagement with Marketing

Tuition fee €3,300.00 per semester
Registration fee €900.00 one-time

There is a one-time non-refundable registration fee of EUR 900 for non-EU citizens. This is paid to the university bank account before arrival to Hungary together with the 1st year tuition fee.


People get in touch with some kind of marketing every five minutes in our modern world. But how can you get your message across? With our Management with Marketing bachelor’s degree you can gain thorough knowledge in marketing research, communication and management.

Programme structure

Modules in each semester

1st semester:
-Management and Business Context 1
- English 1
- Information and Communication Technology
- Legal Environment for Managers
- Business Ethics
- Academic Skills 1
- Decision Making Skills

2nd semester:
- Management and Business Context 2
- English 2
- Finance for Managers
- General Orientation Option
- Management Information Systems
- Academic Skills 2

3rd semester:
- Language and Culture 1
- General Orientation Option
- Marketing
- Career Development Skills
- Human Resource Management
- Corporate Communications

4th semester:
- Language and Culture 2
- Organisational Behaviour
- Project Management
- Management Skills
- Quantitative Methods for Managers
- Marketing Communication

5th semester:
- Business Policy and Strategy
- Operations Management
- Entrepreneurship
- Option 3
- Option 4
- Option 5

6th semester:
- Final Semester Option
- Academic Writing Project

Career opportunities

Graduates will be able to pursue careers in a wide range of marketing roles at a creative agency or in the media sector including Product Management, Sales, Advertising, Public Relations and Market Research.
Recent IBS graduates are working as brand managers or sales executives at PR/marketing/advertising agencies or in the FMCG sector, in the health industry or in the media

Apply now! Fall semester 2019/20
Application deadline
Jun 28, 2019 23:59
Europe/Budapest time
Studies commence
Sep 2, 2019

Application deadlines apply to citizens of: United States